Overview

What they do
Starwood Capital Group is a private investment firm founded in 1991 by Chairman and CEO Barry Sternlicht. The firm is known for its opportunistic investment approach, moving between asset classes, geographies, and positions in the capital stack as it perceives risk/return dynamics to be evolving. It is an American private investment firm headquartered in Greenwich, Connecticut.
starwoodcapital.com
What they look for
The firm pursues an opportunistic investment strategy, dynamically shifting among asset classes, geographies, and capital stack positions based on evolving risk/return dynamics.
starwoodcapital.com
Stage
Ideation, Pre-seed, Seed, Series A, Series B+
starwoodcapital.com
Sectors
Consumer, SaaS, Fintech, Proptech
starwoodcapital.com
Based
Greenwich, US
starwoodcapital.com

Sources

2026-08-31starwoodcapital.comBarry Sternlicht is Chairman & CEO of Starwood Capital Group, the private alternative…
2026-08-31starwoodcapital.comStarwood Capital Group is a leading institutional investment firm with a decades-long track…
2026-08-31starwoodcapital.comSCV invests selectively across sectors and stages, from inception through pre-IPO, backing…
2026-08-31starwoodcapital.comStarwood Distressed Opportunity Fund XIII (SOF XIII) closes at ~$10.2B

Portfolio, cheque size and the rest

The 12 companies they have backed that we can see, the cheque they write, and whether they are deploying right now.

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