SMRF Capital
2026-08-27smrfcapital.com
Overview
What they do
SMRF Capital (Sports Media Rights Financing) has been established to invest new capital into sports Intellectual Property (IP) by securitizing media rights, commercial and digital revenue streams of Sports Rights Owners and in the process institutionalizing the sports IP asset class. SMRF Capital provides investors access to a growing and stable asset class that is de-correlated to other financial instruments.
smrfcapital.com
What they look for
SMRF Capital's thesis is to invest new capital into sports IP by securitizing the media rights, commercial, and digital revenue streams of Sports Rights Owners. They aim to provide investors with access to a stable, growing asset class that is de-correlated from traditional financial instruments. They look for established sports clubs and rightsholders with significant, contractually obligated recurring revenues and strong cash flow characteristics, specifically targeting major European football clubs with €100 million or more in annual revenues.
smrfcapital.com
Stage
Series B+
smrfcapital.com
Sectors
Media
smrfcapital.com
Based
London, GB
smrfcapital.com
Sources
2026-08-27smrfcapital.comSMRF Capital is an independent investment firm focused on the sports marketplace, a sector…
2026-08-27smrfcapital.comMarcus Luer sought to introduce a different type of institutional funding to the sports…
2026-08-27smrfcapital.comInvestor Relations Matthieu Bath Matt is the co-founder of Alumia, a global distribution…
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